As proud purveyors of podcasts ourselves, we know and love the power of audio. But is there more we all could be doing with audio content beyond public podcasts?
Our guest on this episode, Nora Sudduth, co-founder of Hello Audio, believes there are different ways to leverage the power of audio content, and she's joined us to share how CMOs can do the same to give their brand a voice.
Key talking points
- The advantages of audio over other forms of content.
- The power of audio beyond public podcasts that CMOs can leverage.
- The future of audio content.
About the guest
Nora Sudduth is the Co-founder of Hello Audio and a leading marketing strategist. She has helped businesses sell over $500M of products and services online. Nora has over 20 years of experience working with startups to Fortune 500 companies.
From market positioning and messaging to offers and sales strategies, she’s consulted on thousands of campaigns to help businesses have authentic and compelling conversations with their clients.
About our sponsor
Deepcrawl empowers the world’s leading brands to harness their full revenue potential through the one initiative most businesses overlook – technical SEO.
Our market-leading SaaS Technical SEO platform is used every day by thousands of enterprise businesses as well as all six major global group advertising agencies – including leading brands like Adobe, eBay, Microsoft, Twitch, Canva, and Paypal.
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Want to guest on CMO Convo? If you have experience as a CMO, we want to hear from you! Whether you have a topic in mind or want to brainstorm some ideas, get in touch at firstname.lastname@example.org.
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