James Shaw - CMO Alliance (Page 2)

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James Shaw

Head of Content and SEO at The Alliance.

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Win/loss interview questions (template)

Win/loss interview questions (template)

Go-to-market template

Go-to-market template

Marketing campaign planning template

Marketing campaign planning template

Jobs-to-be-done (JTBD) template

Jobs-to-be-done (JTBD) template

Monthly recurring revenue (MRR) checklist

Sales Enablement

Monthly recurring revenue (MRR) checklist

AARRR (pirate metrics) framework template

AARRR (pirate metrics) framework template

Product messaging framework (template)

Positioning & messaging

Product messaging framework (template)

Value proposition framework

Positioning & messaging

Value proposition framework

Competitive benchmarking framework and template

Competitive Intelligence

Competitive benchmarking framework and template

Porter's 5 forces template

Templates and frameworks

Porter's 5 forces template

30, 60, 90 day plan template

30, 60, 90 day plan template

Customer Advisory Board (CAB) strategy one-pager

Customer Marketing

Customer Advisory Board (CAB) strategy one-pager

Competitive intelligence training exercise

Competitive Intelligence

Competitive intelligence training exercise

Beta test recruitment email template

Beta test recruitment email template

SEO 2.0: How to adapt to the future of search

SEO 2.0: How to adapt to the future of search

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The CMO Alliance is a collective of passionate Chief Marketing Officers all over the world. We launched in January 2021 and now we’re on a mission to support CMOs to do great things.