Pedro Wald

Seasoned marketing strategist with 13+ years experience. Expert in B2B and B2C strategy, digital marketing & brand management. Previously worked for companies such as Electrolux, Samsung and others.

Insights and reflections on Solo Stove's Snoop Dogg Campaign

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Insights and reflections on Solo Stove's Snoop Dogg Campaign

The recent collaboration between Solo Stove and Snoop Dogg offers a trove of lessons for marketers navigating the complexities of celebrity endorsements and product promotion....

The CMO Alliance is a collective of passionate Chief Marketing Officers all over the world. We launched in January 2021 and now we’re on a mission to support CMOs to do great things.