Members-only Are CMOs and CEOs aligned on the use of AI? A CEO and CMO discuss the importance of alignment on the use of AI for marketing....
Members-only Consumer Insights B2B buyers are consumers too I’m excited to share my learnings on a topic that is very near and dear to my heart: the blurring of the lines between B2B and B2C marketing....
Members-only Consumer Insights How brands can align with consumer values in times of turmoil Today, more than ever before, consumers are shopping with their hearts and their wallets. They support brands whose values align with their own....