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William Skelly

William Skelly is founder and CEO of Causeway Solutions, providing Acquisition Analytics and data services. Bill also advises highly influential orgs: from grassroots to Presidential campaigns.

Harnessing influencer marketing to capture first-party data

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Harnessing influencer marketing to capture first-party data

Now more than ever, the information organizations collect about their own customers is valuable data. Influencers can be a fantastic source....

The CMO Alliance is a collective of passionate Chief Marketing Officers all over the world. We launched in January 2021 and now we’re on a mission to support CMOs to do great things.