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Customer Success Collective Accredited Courses and Certifications

Become a certified marketing leader

Built with leading marketing experts at orgs like Adobe, HubSpot, LinkedIn, Multiply, and more, our certifications are nothing short of world-class.

We're trusted by 1,000s of marketing professionals globally, and all our courses are built on real-world case studies, hands-on frameworks, and proven strategies you can implement right away.

Built and trusted by experts at

Photo of Sandeep Rath

“Revenue Marketing Core is a standout in the marketing education field. With its robust, expert-led content covering all essential aspects of revenue marketing, the course offers hands-on practices and real-world applications that empower participants to boost sales and business growth. For anyone serious about enhancing their marketing skills, this course is a highly recommended investment.”

Lee Brooks
Revenue and Product Marketing Manager

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“Fantastic masterclass on segmentation delivered with real gusto by Tamara. The resources you are given to create your own segmentation are second to none. Brilliant foundation that will sustain any Product Marketer for many years. Tremendous value for money.”

Sean Broderick
Director of Product Marketing

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“This certification is a must-have for ANY marketer. It's nice to say that you want to understand your audience, but having a persona strategy puts it into action."

Pat Timmons
Social media

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The CMO Framework

Marketing success isn’t just about campaigns – it’s about a strategic, scalable approach.

The CMO Growth Framework outlines four essential levels to help CMOs and marketing leaders drive sustainable success without critical elements being overlooked.

Product Marketing framework slide 1

Build

Big wins need a strong foundation. The right team, tech, and strategy turn marketing into a powerhouse that scales and drives lasting growth.

  • Team
  • Tech stack
  • Strategy
  • ICPs & personas
  • Messaging & positioning
  • Channels
  • Awareness
  • Sales pipeline
  • Processes
  • Stakeholder relationships
  • Data dashboards
Product Marketing framework slide 5

Learn

Great marketing is data-driven. This level focuses on analyzing competitors, customers, and performance metrics to refine strategies and stay ahead of market trends.

  • Competitor activity
  • Customer needs
  • Team strengths
  • Campaign performance
  • Analytics
  • Market trends
Product Marketing framework slide 4

Retain

Winning customers is great – keeping them is better.

Strong retention fuels loyalty, keeps engagement high, and turns customers into long-term brand champions.

  • Awareness
  • Team motivation
  • Customers
Product Marketing framework slide 3

Grow

Marketing thrives on momentum. Expanding awareness, generating demand, and boosting revenue – while strengthening your team and tech – keeps you ahead.

  • Networks, leads
  • CLTV (Customer Lifetime Value)
  • Customer base
  • Awareness
  • Revenue
  • Knowledge
  • Team & tech
Product Marketing framework slide 2